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Expanding Massage Therapy Through Wellness Management
D’Youville University’s Massage Therapy (BS) is a first-of-its-kind bachelor’s degree that integrates hands-on massage therapy education with wellness management, expanding career pathways across clinical, community, and wellness-focused settings. The wellness management portion of the program positions them to advance into leadership, coordination, and management roles across the health and wellness field as the profession continues to evolve toward whole-person and integrated care.
Program Overview
- Program Length: 4 Years
- Credits: 128
- Delivery Format: In-Person
- Pathway Program: Chiropractic (DC)
Program Highlights
Gain integrated preparation across massage therapy and wellness management:
- Massage therapy education — hands-on training in eastern and western techniques aligned with New York State licensure requirements.
- Anatomy, physiology, and kinesiology — study of the human body to support safe, effective therapeutic care.
- Professional practice and ethics — focus on boundaries, cultural humility, hygiene, and client safety.
- Wellness management and coordination — preparation to support and advance wellness initiatives across clinical and community settings.
- Benefit from a first-of-its-kind integrated bachelor’s degree that expands career pathways beyond traditional massage therapy roles. Graduates are prepared for licensure, leadership opportunities, teaching eligibility in New York State, and pre-professional pathways, including chiropractic.
Why This Program?
This full-time, four-year Bachelor of Science in Massage Therapy and Wellness Management integrates licensure-aligned massage therapy education with wellness management within a single undergraduate degree. The program offers:
- A pre-professional pathway for students interested in advanced healthcare programs, including chiropractic.
Graduates are prepared for licensure and employment in spa, wellness, and medical settings, with preparation that also supports independent practice and long-term career growth.
Program Requirements
Admissions
Admission to the Massage Therapy (BS) program follows D’Youville University’s institutional standards and includes both general and program-specific criteria:
- First-Year Applicants: Minimum high school average of 80%.
- Transfer Applicants: Minimum GPA 2.5; letters of recommendation and statement of intent encouraged.
- Conditional Admission: Applicants with GPA below 2.5 may be considered; must complete four courses with a B or higher.
- A.A.S. Degree Holders: Eligible under transfer criteria.
Curriculum Overview
The curriculum combines core massage therapy training with wellness management and professional practice education. Areas of focus include:
- Foundational and advanced massage therapy modalities
- Anatomy, physiology, and kinesiology for therapeutic practice
- Wellness promotion and program coordination
- Ethical and professional standards in therapeutic care
(Full degree requirements and course lists are available in the D’Youville academic catalog.)
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Additional Program Information
Tuition & Fees
D’Youville University summarizes all tuition and fee information in one location to ensure accuracy and keep things simple for you. The Massage Therapy and Wellness Management degree costs are aligned with our standard Undergraduate Degree costs for on campus/hybrid programs. Click here to be re-routed to our Tuition and Fees Page.
Info for Canadian Border Commuters
Canadian applicants interested in commuting to D’Youville University should review the information listed regarding Canadian border commuters on the F-1 Status Page.
Efficiency Statement
We respect your time, and that of others. In alignment with this, we don’t ask for unnecessary paperwork (that you or someone else needs to generate). As standard practice across all degree programs, D’Youville University is a test-optional institution, which doesn’t require SAT/ACT, or graduate entrance exams. We won’t ask you for letters of recommendation, and official transcripts aren’t necessary to be admitted. Just focus on your life transition and provide verification of your official transcripts sometime after you choose DYU is right for you, but before your first day of classes.
Careers
Our program prepares students for professional practice and leadership across the health and wellness field by combining hands-on massage therapy education with wellness management preparation.
A Massage Therapist’s Role
Massage therapists play a vital role in supporting physical function, recovery, and overall well-being through therapeutic, client-centered care. They assess client needs, apply evidence-informed massage techniques, and adapt treatment approaches to support health, mobility, stress reduction, and quality of life across clinical and wellness settings.
The Massage Therapy (BS) satisfies New York State Education Department educational requirements and allows students to sit for the New York State Massage Therapy Board Examination.
Industries & Settings
Graduates are prepared to work across a wide range of settings, including:
- Medical and rehabilitation clinics
- Medical and luxury spas
- Wellness and fitness centers
- Corporate wellness programs
- Community health and wellness organizations
- Independent and private massage therapy practices
Job Outlook
Demand for licensed massage therapists continues to grow as healthcare and wellness systems increasingly emphasize integrative care, prevention, and whole-person health. Graduates who obtain licensure are positioned for employment in both clinical and wellness-focused environments.
The integration of massage therapy and wellness management within the bachelor’s degree also supports long-term career flexibility, professional growth, and advancement opportunities beyond entry-level practice.
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