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Our Brand

The D'Youville brand represents a unified vision for how we represent ourselves authentically and accurately through every interaction and to all audiences.

Campus Aerial Photo

From our internal and external websites to our postcards to interested students and their families to the daily emails our community sends to one another, the D'Youville brand is a representation of our story, our history, and our vision for the future. Ensuring our brand is accurately represented is the primary role of D'Youville's Marketing and Communications department, but it also requires the participation of all stakeholders.

Please explore the resources below, contact the Marketing and Communications department to begin a project, or visit My D'Youville for specific resources [requires login].

Work With Us

Whether you're a member of our community, a vendor working with us, or an organization interested in collaborating, we're here to help.

Contact Marketing and Communications

Our Brand, Our Voice

At the heart of our mission is how we speak about our work and vision for the future. Explore the pillars around which we help to reinforce our story.


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    D'Youville red

    Hex # B1181E CMYK 0 | 98 | 91 | 30 R 177 G 36 B 36

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    Porter Gray

    Hex # 5B6876 CMYK 67 | 31 | 45 | 17 R 91 G 104 B 112

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    West Ave White

    Hex# FFFFFF CMYK 0 | 0 | 0 | 0 R 0 G 0 B 0

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    Prospect Green

    Hex# 67C2B6 CMYK 59 | 0 | 34 | 0 R 97 G 197 B 184

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    Connecticut Blue

    Hex# 2E2F7D CMYK 100 | 99 | 16 | 5 R 46 G 47 B 125

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    Niagara yellow

    Hex# FCD60B CMYK 0 | 11 | 97 | 2 R 252 G 214 B 11



Contact Us

Start a project. Get help. Or find a resource.

The D'Youville Department of Marketing and Communications manages our brand and provides assistance to internal creators and external vendors. Contact us to start a project or with questions.

Contact the Department of Marketing and Communications at